Project

Looking to expand their product line, Ritual asked us to create a design for their new inclusion bars. The caveat: the packaging needed to feel rooted in the style we developed for them the last time around, but it also needed to visually highlight each of the new ingredients in a stylish, yet unexpected way.
Our solution to this request was to use the subtly complex geometry from the original line of chocolates draped with new, mouthwatering color pallets and a more emotive style of illustration. The cherry on top was a revised foil stamp with gold foil to suggest that these bars are something special. After all—as they say—you eat with your eyes first.

Client

Team